This Privacy Policy explains how Pulsent (we, us, or our) collects, uses, stores, and shares your personal data when you use our website at pulsent.io and our competitor social media intelligence platform (collectively, the Service). Please read this policy carefully. By using the Service, you agree to the practices described here.
This policy should be read alongside our Terms of Service.
Pulsent operates the competitor intelligence platform available at pulsent.io. For any questions, concerns, or requests relating to this Privacy Policy or your personal data, please contact us at:
Email: hello@pulsent.io
Website: pulsent.io
When you create an account or use the Service, you provide us with:
- Email address and password (required to create and access your account)
- Name (optional, used to personalise your account)
- Payment information — collected and processed by Stripe, Inc. We do not store your full card details on our systems
- Competitor brand handles and platforms you choose to track
- Alert preference settings (spike threshold, notification frequency)
When you access the Service, we automatically collect certain technical information:
- IP address and general geographic location (country/city level)
- Browser type, operating system, and device type
- Pages visited, features used, and time spent on the Service
- Referring URLs and search terms used to find the Service
- Error logs and performance data
This information is collected using cookies and similar tracking technologies. See Section 6 for more detail on cookies.
The Service retrieves publicly available social media data (posts, engagement metrics, profile information) from Instagram, TikTok, and Facebook through our licensed data provider, Data365. This data relates to the competitor accounts you choose to track, not to you personally. We process this data on your behalf to provide the Service.
We retain records of your subscription status, billing history, and transaction identifiers. Full payment card details are handled exclusively by Stripe, Inc. and are not stored on Pulsent systems. We receive and store only tokenised payment references and billing status information from Stripe.
We use the information we collect for the following purposes:
- Creating and managing your account
- Processing your subscription and payments
- Fetching and displaying competitor social media data for the brands you track
- Sending spike alert emails and digest notifications based on your settings
- Tracking your token usage and enforcing plan limits
- Sending transactional emails — account confirmation, payment receipts, trial expiry warnings, spike alerts
- Responding to your support enquiries
- Notifying you of material changes to these policies or the Service
We do not send marketing emails unless you have explicitly opted in to receive them.
- Analysing usage patterns to improve features and user experience
- Diagnosing and fixing technical issues
- Understanding which features are most and least used
- Complying with applicable laws and legal obligations
- Detecting and preventing fraud, abuse, and security incidents
- Enforcing our Terms of Service
If you are located in the European Economic Area or United Kingdom, we process your personal data on the following legal bases:
- Contract performance — processing necessary to provide the Service you have subscribed to
- Legitimate interests — analytics, security, and service improvement, where these do not override your rights
- Legal obligation — where we are required to process data by law
- Consent — where you have explicitly opted in, such as for marketing communications
We do not sell your personal data. We share your information only in the following limited circumstances:
We share data with trusted third-party service providers who help us operate the Service. Each provider receives only the data necessary for their specific function:
- Supabase (supabase.com) — infrastructure, database, and authentication. Your account data and tracked brand data are stored on Supabase-managed servers.
- Stripe, Inc. (stripe.com) — payment processing. Stripe receives your email address and payment details to process subscriptions.
- Resend (resend.com) — transactional email delivery. Resend receives your email address and the content of notification emails.
- Data365 (data365.co) — licensed social media data provider. Data365 receives the competitor handles you choose to track in order to retrieve their public post data.
- Vercel, Inc. (vercel.com) — hosting and content delivery. Vercel hosts the frontend of the Service and processes request logs.
All service providers are contractually required to protect your data and may only use it for the purposes we specify.
We may disclose your information if required to do so by law, court order, or governmental authority, or if we believe in good faith that such disclosure is necessary to protect the rights, property, or safety of Pulsent, our users, or others.
If Pulsent is involved in a merger, acquisition, or sale of assets, your personal data may be transferred as part of that transaction. We will notify you by email or prominent notice on the Service before your data is transferred and becomes subject to a different privacy policy.
We retain your personal data for as long as necessary to provide the Service and fulfil the purposes described in this policy. Specific retention periods are as follows:
- Account data (name, email, preferences) — retained for the duration of your account and deleted within 90 days of account closure
- Billing and transaction records — retained for 7 years to comply with financial record-keeping obligations
- Social media post data (competitor content you track) — retained for up to 90 days of history while your account is active; deleted within 30 days of account closure
- Email delivery logs — retained for 30 days
- Technical and access logs — retained for 90 days
You may request deletion of your account and associated data at any time by contacting us at hello@pulsent.io or using the delete account function in Settings. We will process deletion requests within 30 days, subject to any legal retention obligations.
We use cookies and similar technologies to operate and improve the Service. Cookies are small text files stored on your device.
We use the following types of cookies:
- Essential cookies — required for the Service to function (authentication session, security). These cannot be disabled.
- Analytics cookies — help us understand how users interact with the Service (pages visited, features used). We use anonymised data only.
- Preference cookies — remember your settings such as theme and notification preferences.
You can control non-essential cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the Service. We do not use advertising or third-party tracking cookies.
Pulsent is operated from the Republic of Azerbaijan. Our service providers, including Supabase, Vercel, Stripe, and Resend, may process your data on servers located in the United States or other countries outside your country of residence.
Where data is transferred outside the European Economic Area, we ensure appropriate safeguards are in place, including reliance on Standard Contractual Clauses where applicable, or transfers to countries recognised as providing adequate data protection.
By using the Service, you acknowledge that your data may be processed in countries with different data protection laws than your own.
Depending on your location, you may have the following rights regarding your personal data:
- Access — request a copy of the personal data we hold about you
- Correction — request that we correct inaccurate or incomplete data
- Deletion — request that we delete your personal data, subject to legal retention requirements
- Restriction — request that we restrict processing of your data in certain circumstances
- Portability — request your data in a structured, machine-readable format
- Objection — object to processing based on legitimate interests
- Withdrawal of consent — where processing is based on consent, withdraw it at any time
To exercise any of these rights, contact us at hello@pulsent.io. We will respond within 30 days. We may need to verify your identity before processing your request.
If you are located in the EEA or UK and believe we have not addressed your concerns adequately, you have the right to lodge a complaint with your local data protection authority.
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, destruction, or alteration. These measures include:
- Encryption of data in transit using TLS
- Encrypted storage for sensitive account data
- Access controls limiting who within our organisation can access personal data
- Regular review of our security practices
However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your personal data, we cannot guarantee its absolute security. In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will notify you and relevant authorities as required by applicable law.
The Service is not directed at children under the age of 18. We do not knowingly collect personal data from anyone under 18. If you believe we have inadvertently collected data from a child, please contact us immediately at hello@pulsent.io and we will take steps to delete that information promptly.
The Service may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to read their privacy policies before providing any personal data to them.
We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email at your registered address at least 14 days before the changes take effect, and we will update the date at the top of this policy.
Your continued use of the Service after the effective date of any changes constitutes your acceptance of the updated policy. If you do not agree to the revised policy, you must close your account before the effective date.
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us at:
Pulsent
hello@pulsent.io
pulsent.io
These Terms of Service govern your access to and use of the Pulsent platform, including the website at pulsent.io and all related services (collectively, the Service), operated by Pulsent (we, us, or our). By creating an account or using the Service, you agree to be bound by these Terms. If you do not agree, do not use the Service.
You must be at least 18 years old and capable of entering into a binding contract to use the Service. By using Pulsent, you represent and warrant that you meet these requirements. If you are using the Service on behalf of a company or other legal entity, you represent that you have the authority to bind that entity to these Terms.
To access the Service, you must create an account by providing a valid email address and password. You are responsible for:
– Maintaining the confidentiality of your account credentials
– All activity that occurs under your account
– Notifying us immediately at hello@pulsent.io if you suspect unauthorized access to your account
We reserve the right to suspend or terminate accounts that we reasonably believe have been compromised or used in violation of these Terms.
New accounts receive a 15-day free trial. A valid credit card is required at signup. You will not be charged during the trial period. If you cancel before the trial ends, you will not be charged.
After the trial period, your subscription automatically converts to a paid plan at $25.00 USD per month unless you cancel before the trial ends. Subscriptions are billed monthly on the anniversary of your conversion date.
Payments are processed by Stripe, Inc. By providing your payment information, you authorize us to charge your payment method on a recurring monthly basis. All fees are exclusive of applicable taxes, which will be added where required by law.
If a payment fails, we will retry the charge according to Stripe's standard retry schedule. If payment cannot be collected after reasonable attempts, your account may be suspended until outstanding amounts are settled.
You may cancel your subscription at any time through Settings → Plan → Cancel subscription, or by contacting us at hello@pulsent.io. Cancellation takes effect at the end of your current billing period. You will retain access to the Service until that date. We do not provide prorated refunds for partial months.
All fees are non-refundable except where required by applicable law or at our sole discretion. If you believe you have been charged in error, contact us at hello@pulsent.io within 14 days of the charge.
We reserve the right to change our pricing with 30 days' written notice sent to your registered email address. Your continued use of the Service after the notice period constitutes acceptance of the new pricing.
Subject to these Terms and payment of applicable fees, we grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Service for your internal business purposes.
You may not:
– Use the Service for any unlawful purpose or in violation of any applicable law or regulation
– Attempt to gain unauthorized access to any part of the Service or its related systems
– Reverse engineer, decompile, or attempt to extract the source code of the Service
– Resell, sublicense, or otherwise make the Service available to third parties without our written consent
– Use the Service to collect or store data in violation of any third party's terms of service or privacy rights
– Engage in any activity that disrupts or interferes with the proper functioning of the Service
– Use automated means to access the Service in a manner that exceeds normal usage patterns
Pulsent provides competitor social media intelligence by retrieving publicly available data from third-party platforms including Instagram, TikTok, and Facebook through licensed data providers. We do not guarantee the accuracy, completeness, or timeliness of this data, as it is subject to the availability and limitations of our data providers and the respective social media platforms.
The Service provides manual data refresh functionality subject to your monthly token allocation. Token usage is displayed in your account settings. We do not guarantee that refresh requests will always succeed, as availability depends on our data providers.
Spike alert emails are sent based on the threshold you configure in your account settings. Delivery of alert emails depends on third-party email delivery services and cannot be guaranteed in all circumstances.
We aim to provide a reliable service but do not guarantee uninterrupted or error-free access. The Service may be temporarily unavailable due to maintenance, updates, or circumstances beyond our control. We will endeavor to provide advance notice of planned maintenance where possible.
Your use of the Service is also governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Service, you consent to the collection and use of your information as described in the Privacy Policy.
You retain ownership of any data you provide to us. By using the Service, you grant us a limited license to process your data solely for the purpose of providing the Service to you.
The Service, including all software, designs, text, graphics, logos, and other content, is owned by Pulsent and protected by copyright, trademark, and other applicable intellectual property laws. These Terms do not grant you any rights to use our trademarks, logos, or brand elements without our prior written consent.
You may not reproduce, distribute, modify, or create derivative works of any part of the Service without our explicit written permission.
The Service integrates with and relies on third-party services including Stripe (payments), Supabase (infrastructure), Resend (email delivery), and licensed social media data providers. Your use of the Service may be subject to the terms and policies of these third parties. We are not responsible for the practices or content of any third-party services.
You may close your account at any time through your account settings or by contacting us at hello@pulsent.io.
We may suspend or terminate your account and access to the Service immediately, without prior notice or liability, if:
– You breach any provision of these Terms
– We are required to do so by law
– We reasonably determine that your use of the Service creates legal, reputational, or security risk
Upon termination, your right to access the Service ceases immediately. We may delete your account data after a reasonable retention period in accordance with our Privacy Policy. Provisions of these Terms that by their nature should survive termination will remain in effect, including sections on intellectual property, disclaimers, limitation of liability, and governing law.
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS. WE DO NOT WARRANT THE ACCURACY, COMPLETENESS, OR USEFULNESS OF ANY DATA OR INFORMATION OBTAINED THROUGH THE SERVICE.
TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, PULSENT AND ITS OFFICERS, DIRECTORS, EMPLOYEES, AND AGENTS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, LOSS OF DATA, LOSS OF GOODWILL, OR BUSINESS INTERRUPTION, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF OR INABILITY TO USE THE SERVICE, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
IN NO EVENT SHALL OUR TOTAL LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID TO US IN THE TWELVE MONTHS PRECEDING THE CLAIM, OR (B) $100 USD.
SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN WARRANTIES OR LIABILITY, SO SOME OF THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU.
You agree to indemnify, defend, and hold harmless Pulsent and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses, including reasonable legal fees, arising out of or in any way connected with your access to or use of the Service, your violation of these Terms, or your violation of any rights of a third party.
These Terms shall be governed by and construed in accordance with the laws of the Republic of Azerbaijan, without regard to its conflict of law provisions. Any dispute arising out of or relating to these Terms or the Service that cannot be resolved informally shall be subject to the exclusive jurisdiction of the courts located in Baku, Azerbaijan.
We encourage you to contact us first at hello@pulsent.io to resolve any concerns before initiating formal proceedings.
We reserve the right to modify these Terms at any time. If we make material changes, we will notify you by email at your registered address at least 14 days before the changes take effect. Your continued use of the Service after the effective date of the revised Terms constitutes your acceptance of the changes. If you do not agree to the revised Terms, you must cancel your account before the effective date.
These Terms, together with our Privacy Policy, constitute the entire agreement between you and Pulsent regarding the Service and supersede all prior agreements and understandings.
If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect.
Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights.
You may not assign or transfer your rights under these Terms without our prior written consent. We may assign our rights and obligations without restriction.
Nothing in these Terms creates any agency, partnership, joint venture, or employment relationship between you and Pulsent.
For questions, concerns, or notices regarding these Terms, please contact us at:
Pulsent
hello@pulsent.io
pulsent.io
Pulsent tracks Instagram, TikTok and Facebook — automatically. Stop doing it manually. Start acting on real intelligence.
Every SMM manager knows the drill. It takes hours and you still miss things.
7 tabs open. Instagram, TikTok, their Stories, their Reels. Scrolling, screenshotting, pasting into a spreadsheet. Every. Single. Week.
Your competitor posted something that went viral. You saw it 3 days later. By then, the moment was gone and they had 50K extra followers.
You see the numbers — but you don't know why something worked. Was it the format? The timing? The hook? Manual tracking doesn't tell you.
Most social tools charge hundreds per month and bury competitor data under features you'll never use. Pulsent does one thing — exceptionally well.
Not just business pages. Celebrities, influencers, personal brands, creators — if it's public, Pulsent tracks it.
Get notified the moment a competitor's post starts performing above their average. Real-time, on every plan.
See not just what performed — but why. Format, timing, content type, caption length. The patterns your competitors are following, served up clearly.
Load 30 days of competitor data the moment you connect a profile. Spot seasonal patterns and long-term trends from day one.
Instagram, TikTok, and Facebook are included. All in one dashboard — see where your competitors are strongest and where you can win.
Most social tools are bloated and expensive. We focus exclusively on giving you the best competitor intelligence possible.
No bloated suites with 50 features you'll never use. Pulsent does one thing — competitor intelligence — and does it completely.
Live in minutes, not days. Paste a handle, see insights. No lengthy onboarding, no technical setup, no waiting. 30 days of history loads automatically from day one.
Choose which competitors to track, which platforms to monitor, and which metrics matter to you. Your dashboard, your way.
No tiers. No per-brand charges. No surprises.